• 4 Ways to Fix the Ailing Patient Experience

    Feature Articles by and on November 17th, 2015

    If there’s one thing we’re sure of, it’s that the healthcare experience for patients is sick and not getting any better. Almost every other industry has upgraded its customer experience, and it is time for healthcare to catch up. Today you can browse real estate and analyze lending rates online instead of going to a […]

  • Sales Force Optimization in the New World of Healthcare: Four Keys to Success

    Analytics by and on December 18th, 2013

    Pharmaceutical sales used to center around modeling and analyzing the allocation of reps, territories, products and time. With the demise of blockbuster drugs and the shift from selling “product brands” to selling “corporate brands,” sales force optimization and analytics are changing. Now, it’s about whom the sales force represents and less about the drugs-and-related-benefits they […]

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